The hit TV show Shark Tank has been responsible for launching many innovative products and businesses into the limelight, and the Wisp Broom is no exception. Invented by Eben Dobson, the Wisp Broom is a revolutionary cleaning tool that boasts a unique design and sweeping capabilities. Since then, the Wisp Broom has become a household name, and its popularity has only continued to grow [1].
However, the road to success has not been without its challenges. In this article, we will take a closer look at what happened to the Wisp Broom after its appearance on Shark Tank. We will examine the impact that the show had on the product’s sales and popularity, as well as the strategies that the company has used to maintain its success. We will also explore the challenges that Wisp Broom has faced along the way, including competition from other cleaning products and the difficulties of scaling a small business.
Ultimately, the story of the Wisp Broom is one of innovation, persistence, and entrepreneurship, and it provides valuable insights into the world of startup businesses and the challenges that they face on the road to success.
What Is Wisp Broom?
Wisp Broom is an innovative and revolutionary broom and dustpan combo that was pitched on Shark Tank by its founder, Eben Dobson III. The product has gained immense popularity among consumers due to its innovative design, which allows for quick, easy, and efficient cleaning of small or hard-to-reach spaces [2].
What sets the Wisp Broom apart from traditional brooms is its unique bristle design. The bristles of the Wisp Broom are made of a patented material that generates an electrostatic charge. This charge helps attract and capture dust, dirt, and other debris quickly and efficiently, making clean-up a breeze. Additionally, the Wisp Broom features a built-in squeegee that helps to wipe away wet spills or messes effortlessly.
The Wisp Broom was initially designed for use in golf courses to help players quickly clean up their shoes and clubs. However, Dobson recognized that the product had broader applications beyond golf and set out to bring it to the broader consumer market. The product found early success on Shark Tank, where Dobson was able to secure an investment from Lori Greiner.
Since its Shark Tank debut, the Wisp Broom has become a popular household cleaning tool due to its effectiveness and convenience. It has been featured on QVC and in numerous online marketplaces. Customers rave about its ability to clean hard-to-reach spaces, including cracks, crevices, and corners, with ease [3].
Wisp Broom is an innovative and convenient cleaning tool that revolutionizes traditional broom and dustpan combos. Its electrostatic bristle design and built-in squeegee make quick work of wet and dry messes, making it a favorite among consumers. Its success on Shark Tank and subsequent popularity proves that simple ideas can make a big difference in people’s lives.
About the Founders Of Wisp Broom
The Wisp Broom was founded by Eben Dobson III, an avid golfer who wanted to create a better way to clean his golf shoes and club heads on the course. Dobson realized that traditional brooms and dustpans were not effective in cleaning golf spikes and grooves, so he set out to invent a new type of broom that would solve this problem [4].
Dobson spent several years experimenting with different materials and designs before developing the patented bristle technology that sets the Wisp Broom apart from traditional brooms. The bristles of the Wisp Broom generate an electrostatic charge that helps attract and capture dust, dirt, and other debris with ease. The built-in squeegee helps to wipe away wet spills, making clean-up a breeze.
Dobson’s commitment to innovation and solving problems extends beyond just the Wisp Broom. He previously founded a company that developed and marketed a self-help product. Additionally, he has worked as a management consultant and business strategist, helping businesses to improve their operations and profitability.
The success of the Wisp Broom has been impressive, with the product gaining traction initially among golfers before expanding to a broader consumer market. The broom has also been featured on Shark Tank, where Dobson was able to secure an investment from investor Lori Greiner.
Dobson’s passion for innovation and problem-solving has been instrumental in the success of the Wisp Broom. He recognized a need for a better cleaning solution and worked tirelessly to develop a product that met that need. His success serves as an inspiration to other entrepreneurs and innovators who are looking to create new products and improve upon existing ones.
Eben Dobson is a visionary entrepreneur and inventor who created the revolutionary Wisp Broom. His commitment to innovation and problem-solving has been instrumental in the success of the product, which has gained popularity among golfers and consumers alike. Dobson’s vision and dedication serve as an inspiration for aspiring entrepreneurs and innovators who are looking to create something new and exciting.
The Pitch Of Wisp Broom At Shark Tank
When Eben Dobson III stepped onto the stage of Shark Tank to pitch his invention, the Wisp Broom, he was hoping to secure an investment that would take his product to the next level. The Sharks were immediately intrigued by the Wisp Broom’s unique design, which promised to solve a common problem: cleaning hard-to-reach spaces with ease [5].
Dobson explained that the Wisp Broom’s patented bristle technology generates an electrostatic charge that attracts and captures dust, dirt, and other debris. Additionally, the built-in squeegee on the broom helps to wipe away wet spills, making clean-up a breeze. The Sharks were impressed with the product’s effectiveness and convenience, and several of them expressed interest in investing.
Dobson fielded tough questions from the Sharks about his business strategy and marketing plans, but he remained poised and confident throughout the pitch. He explained that the Wisp Broom had already gained traction among golfers, and he was eager to bring it to a wider consumer market.
According to Kevin O’Leary, he enjoyed the product and believed that Eben could benefit from a partner who could compensate for his weaknesses. However, Kevin would only consider partnering with Eben if he could acquire 50% ownership of the company. Eben appeared uncertain about the proposition, given his 22 investors [6].
Although Lori expressed an eagerness to assist with sales, she was not willing to make any financial investments. Kevin attempted to persuade Eben to consider his proposal exclusively, but his efforts were fruitless.
Eben brought up Lori’s potential involvement in the deal again, causing Kevin to retract his offer. Consequently, Eben departed the stage without reaching an agreement.
Wisp Broom After The Shark Tank
After appearing on Shark Tank, the Wisp Broom became a popular household cleaning tool, and Dobson and his team worked hard to capitalize on that success. The exposure provided by Shark Tank helped to raise awareness of the product, and orders began pouring in from consumers eager to try the new broom out for themselves.
Dobson and his team were quick to respond to this newfound demand, expanding Wisp Broom’s distribution network to include major retailers like Bed Bath & Beyond, Walmart, and QVC. They also worked to develop new marketing strategies, including social media campaigns and influencer partnerships, to help promote the product to a wider audience.
As the Wisp Broom’s popularity continued to grow, Dobson and his team began to explore additional product offerings. They launched a set of Wisp cleaning gloves, which use the same electrostatic bristle technology to attract and capture dust and dirt, and they continue to explore new product categories that could benefit from their innovative design.
Despite some early setbacks and rejection from some of the Sharks on the show, the Wisp Broom has become a testament to what can be achieved with passion, innovation, and a willingness to work hard. Dobson’s dedication to creating a product that solves a real problem has paid off, and the Wisp Broom has become a mainstay in many households around the world.
The Wisp Broom’s appearance on Shark Tank was a turning point for the product, helping to raise its profile and drive significant sales. Dobson and his team have worked tirelessly to capitalize on this success, developing new products and partnerships to further expand the Wisp brand. The Wisp Broom continues to be a shining example of what can be achieved with a great idea, hard work, and a little bit of luck.
The Net Worth Of Wisp Broom
As of April 2023, the net worth of Wisp Broom is estimated to be around $14 million, according to Shark Tank Blog. Eben Dobson III, the inventor, and entrepreneur behind the Wisp Broom, appeared on an episode of Shark Tank in 2015 and ultimately secured a $100,000 investment from Lori Greiner in exchange for 10% equity in the company [7].
Since then, the Wisp Broom has become a popular household cleaning tool, and Dobson and his team have worked hard to capitalize on that success. They have expanded Wisp Broom’s distribution network to include major retailers like Bed Bath & Beyond, Walmart, and QVC, and they have developed new marketing strategies to help promote the product to a wider audience.
In addition to the original Wisp Broom, Dobson, and his team have also launched a set of Wisp cleaning gloves, which use the same electrostatic bristle technology to attract and capture dust and dirt. They continue to explore new product categories that could benefit from their innovative design.
Overall, the success of the Wisp Broom serves as a testament to what can be achieved with passion, innovation, and a willingness to work hard. Dobson’s dedication to creating a product that solves a real problem has paid off, and the Wisp Broom has become a mainstay in many households around the world. With a net worth of $14 million and growing, it seems that the Wisp Broom is here to stay.
Alternatives To Wisp Broom
There are several alternatives to the Wisp Broom that serve the same purpose of quickly and effectively cleaning floors and removing pet hair.
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Some options include:
- O-Cedar EasyWring Spin Mop: This is a mop and bucket system that is designed to make cleaning floors easier and more efficient. The EasyWring Spin Mop has a built-in wringer that allows you to control the amount of water on the mop head, and it can be used on a variety of surfaces, including hardwood, tile, and laminate;
- Bissell PowerEdge Pet Hardwood Floor Corded Vacuum: This is a vacuum cleaner that is designed specifically for cleaning hardwood floors and other hard surfaces. The PowerEdge Pet Vacuum has a V-shaped design that helps to capture dirt and debris in corners and along edges, and it has a powerful suction that can pick up pet hair and other debris with ease;
- Rubbermaid Reveal Spray Mop: This is a mop that uses a refillable bottle to spray cleaning solution onto floors and surfaces. The Reveal Spray Mop is designed to be used on a variety of surfaces, including hardwood, tile, and laminate, and it comes with a washable microfiber pad that can be reused multiple times;
- Swiffer Sweeper: Swiffer offers a range of products for cleaning floors, including the Sweeper, which uses dry and wet cloths to trap and lock dirt, dust, and hair. It is a quick and efficient alternative to traditional brooms and dustpans [8];
In addition, you may also use such devices:
- Vacuum cleaner: A vacuum cleaner can be a great alternative to a broom, especially for homes with pets or high-traffic areas. You can use a traditional upright vacuum, a canister vacuum, or a stick vacuum, depending on your needs and preferences;
- Rubber broom: This type of broom typically has rubber bristles that create static electricity to attract and hold dust and debris. It is also effective for removing pet hair from carpets and upholstery;
- Mop: A mop is an effective way to clean floors, especially those with spills or stains. There are traditional mops, as well as newer options like steam mops that use hot water to clean and sanitize floors;
Ultimately, the best option for cleaning floors depends on your specific needs and preferences. Whether you choose a broom, a vacuum, a mop, or another tool, the key is to find a product that is effective, efficient, and easy to use.
FAQ:
How does the Wisp Broom work?
The Wisp Broom features electrostatic bristles that attract and hold dust, dirt, and pet hair. The telescoping handle allows for easy adjustment and the ergonomic design makes it comfortable to use.
Is the Wisp Broom safe for all floor types?
Yes, the Wisp Broom is safe for use on all floor surfaces, including hardwood, tile, and carpet.
Can the Wisp Broom be used outdoors?
While the Wisp Broom is primarily designed for indoor use, it can be used outdoors on smooth surfaces like patios and decks.
How do I clean the Wisp Broom?
To clean the Wisp Broom, simply rinse the bristles under running water and allow them to air dry. Do not submerge the broom in water or use harsh chemicals.
Can the Wisp Broom be used on pet hair?
Yes, the Wisp Broom is very effective at removing pet hair from floors and carpets.
Is the Wisp Broom durable?
Yes, the Wisp Broom is made from high-quality materials and is built to last. It comes with a one-year warranty for additional peace of mind.
Where can I purchase the Wisp Broom?
The Wisp Broom can be purchased online at Amazon or on the company’s website. It is also available at major retailers like Bed Bath & Beyond, Walmart, and QVC.
Does the Wisp Broom come with any accessories?
Yes, the Wisp Broom comes with a dustpan and brush set for easy cleanup of dirt and debris captured by the broom.
Did Lori invest in Wisp Brooms?
There is no definitive answer to this question, as Lori Greiner has invested in a large number of companies over the years, and it is possible that she has invested in Wisp Brooms at some point. However, there is no publicly available information indicating that she has made an investment in the company.
Who owns Wisp Brooms?
Wisp Industries Inc., the company that produces Wisp Brooms, is privately owned by its founders, Eben Dobson and his wife, Karen Dobson.
How successful is the Wisp broom?
It is difficult to determine the overall success of the Wisp Broom without specific financial data. However, the Wisp Broom has received positive reviews from customers and has been featured on popular TV shows such as Shark Tank and Good Morning America, which has helped to increase its visibility and popularity.
Has anyone used Wisp Brooms?
Yes, many people have used Wisp Brooms. The product has been available for purchase since 2012 and has received positive reviews from customers who appreciate its ability to efficiently clean floors, carpets, and other surfaces.
How much did Lori profit from her investment?
As stated in the answer to question 1, there is no publicly available information indicating that Lori has invested in Wisp Brooms. Therefore, it is impossible to determine how much profit she may have made from an investment in the company.
How fast is a Wisp broom?
The speed of a Wisp broom depends on the user, as the broom is manually operated. However, the Wisp Broom is designed to be lightweight and easy to maneuver, making it an efficient and effective cleaning tool.
Is Shark Tank scripted?
While there is a general outline for each episode of Shark Tank, including the order in which the entrepreneurs pitch their products and the amount of time they have to make their case, the interactions between the Sharks and the entrepreneurs are largely unscripted. The Sharks are given basic information about the product and the entrepreneur before the pitch, but their reactions and decisions are based on their personal opinions and business instincts.
Who is the richest person on Shark Tank?
Mark Cuban is the richest person on Shark Tank, with an estimated net worth of over $4 billion [9]. He has been a regular Shark on the show since 2011.
What is Wisp Broom’s weakness?
One weakness of the Wisp broom is that it may not be as effective on very large or heavily soiled areas, as it is primarily designed for quick and efficient cleaning of smaller spaces.
What makes Wisp Broom so good?
The Wisp Broom is designed to be lightweight, easy to use, and effective at cleaning a variety of surfaces. Its unique design includes a patented electrostatic bristle seal that helps to attract and capture dirt, hair, and other debris, making it an efficient and convenient cleaning tool.
Do Shark Tank investors lose money?
Investing in startups is inherently risky, and not all investments made by the Sharks on Shark Tank have been successful. However, many of the companies that receive investment on the show have gone on to achieve significant success and profitability.
Does Shark Tank ended?
As of the time of writing, Shark Tank is still airing new episodes on ABC. The show has been on the air since 2009 and has become a popular and enduring fixture of the reality TV landscape.
Is Wisp Broom publicly traded?
There is no indication that Wisp Broom or its parent company, Wisp Industries Inc., is publicly traded. The company is privately owned by its founders and has not been listed on any stock exchanges.
Is a Wisp Broom rare?
The Wisp Broom is not particularly rare, as it has been available for purchase online and in some retail stores since its introduction in 2012. However, it is not as widely known or used as some other cleaning tools, so it may not be as commonly found in stores as more popular products.
What type is a Wisp Broom?
The Wisp Broom is a type of cleaning tool that is designed to be used on a variety of surfaces, including floors, carpets, and upholstery. Its unique design includes an electrostatic bristle seal that helps to attract and capture dirt and debris, making it an efficient and effective cleaning tool.
How do I cancel my Wisp Broom order?
To cancel your Wisp Broom order, you should contact the customer service department of the company from which you purchased the product. The specific cancellation policy and procedures may vary depending on the retailer or website from which you made the purchase.
How long does it take Wisp Broom to ship?
The shipping time for a Wisp Broom may vary depending on the retailer or website from which you make the purchase. Some retailers may offer expedited shipping options, while others may take longer to process and ship orders. It is recommended that you check the shipping policies of the retailer or website before placing your order to ensure that you are aware of the expected delivery time.
Useful Video: Wisp Entrepreneur Admits He’s Made Some Business Mistakes | Shark Tank US | Shark Tank Global
References:
- https://www.thewisp.com/pages/about-us
- https://www.thewisp.com/pages/shark-tank
- https://gazettereview.com/wisp-shark-tank-update/
- https://insidergrowth.com/wisp-broom-net-worth/
- https://www.sharktanksuccess.com/the-wisp-review/
- https://www.sharktankblog.com/business/wisp/
- https://2paragraphs.com/2020/11/wisp-sweeper-called-by-lori-greiner-after-shark-tank-dream-come-true/
- https://sharktanktales.com/wisp-sweeper-shark-tank-update/
- https://sharktankrecap.com/the-wisp-broom-update-shark-tank-season-10/
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